Adidas One Brand Campaign

Yesterday, adidas launched it’s biggest ever advertising campaign dubbed as “All Adidas”. So what’s it all about?

Adidas combined adidas Sport Performance, adidas Originals and adidas Sports Style all together for the a diverse and all-encompassing look into the famous German company. This means that all of Adidas Global Brand ambassadors have been brought togther in adidas’ most expensive global advertisement ever!

The campaign has been built around 30 second and 60 second videos as well as an extended 2 minute version below. Directed by Romain Garvas, it features an all star cast from all of adidas’ sub-brands. Lionel Messi leads the all star cast featuring David Beckham, Katy Perry, B.o.B and basketballer Derrick Rose.

This isn’t a one off video though. The campaign has been executed globally with different media outlets including TV, outdoor and online. The campaign is then continued onto Facebook where fans can continue the conversation. There will be daily, in-depth content from product releases to free Katy Perry tickets. I must admit the “product releases” from the Adidas Press release caught my eye. Could we see the AdiPower or Predator SL released under the One Brand campaign?

It’s easy to see where the money has gone for the campaign. The video is certainly impressive and shows the adidas can make videos as well as their American counterparts. We’ve also managed to get our hands on a Lionel Messi behind-the-scenes interview that we’ll put up on the weekend, so keep checking back!

The Daily Planet: The Return Of The Retirees

Jens Lehmann, who retired last summer, is apparently ready to throw the gloves back on after receiving a call from his former employers, Arsenal, sometime this week. Another retiree looking to get back involved in the world of football is Brazilian legend Ronaldo, though he won’t be coming back as a player. The 34 year old is determined to become an agent for young stars based in Brazil and is reportedly looking to work with Chelsea target Neymar.

Jens Lehmann May Be On His Way Back To Arsenal

The German goalkeeper spent 2 years at VfB Stuggart before hanging up his boots and pursuing a career in coaching. After only a year of work towards earning his coaching badges, the 41 year old is already looking for a way back onto the pitch.

It is rumoured that Arsene Wenger is looking to bring back his former player as a replacement for his three injured keepers, Wojciech Szczesny, Lukasz Fabianski and Vito Mannone.

The fact that Wenger is ready to bring Almunia and Lehmann back together after their infamous rivalry back in 2008 may suggest that the Frenchman is getting old.

Jens Lehmann Questions The Referee's Decision
Lehmann publicly spoke out against his former teammate in multiple interviews during his final years with the Gunners, and Almunia kept the feud going with some harsh comments back.

Considering Arsenal have been knocked out of 3 tournaments in a fortnight, the last thing Arsene should be doing is making the club even more unstable, but by bringing in Jens Lehmann, he would do just that. Whether or not we will see the German playing at the Emirates Stadium any time soon is up to Arsene and his backroom staff.

Former Brazil Striker Ronaldo Speaks To The Press

Back in Brazil, O Fenomeno is looking to become a scout for young Brazilian players. Top of his wanted list are Brazil starlets Lucas, who plays for Sao Paulo, and Neymar, who is currently with Santos.

“Neymar and Lucas interest us, because they will be the future of Brazilian football and should be playing in the 2014 World Cup.”

Ronaldo has reportedly already made contact with Lucas by phone, and reports suggest that the 18 year old is keen on working with the legend.
“They got in contact, but nothing is concrete. They only left a message and now I have to wait. We are open but we need to meet with Sao Paulo, without putting any pressure on.”

Unfortunately for Ronaldo, both Neymar and Lucas currently have an agent by the name of Wagner Ribeiro. It seems the 34 year old will have to look elsewhere for employers, or maybe even give up on the whole idea all together.


The Daily Planet: Ferguson Out For Five Games

A few weeks ago we all witnessed Chelsea defeat Manchester United at Stamford Bridge in an intense derby match filled with controversy and problems, but we also had the displeasure of having to listen to another one of Fergie’s infamous rants, this time due to a poor call from referee Martin Atkinson.

Sir Alex Ferguson Complains To The Fourth Official

We all remember the Scot’s comments after his side’s draw with Sunderland last year which he directed towards Alan Wiley. He called the referee ‘not fit’, and described the 51 year old’s performance as ‘ridiculous’.

The FA’s decision to ban Sir Alex Ferguson for a whole 5 matches is based on his comments made towards both Alan Wiley and Martin Atkinson in two separate matches.

Ferguson has yet to serve his 2 match ban given to him after his bashing of Wiley, so the FA have decided to combine the two sentences, forcing Alex Ferguson to watch his team from the stands for 5 matches. His latest ban raises his tally to 5 suspensions in 5 years due to comments made towards referees.

The 69 year old will also be forced to pay £30,000 for his actions.

Alex Ferguson Has Been Banned For Five Matches

The FA is looking to make an example out of Ferguson by implementing a harsh punishment. “At an independent regulatory commission today (Wednesday) Sir Alex Ferguson was handed a touchline suspension for three matches and fined a total of £30,000. Furthermore the commission invoked a two-match suspended touchline ban, relating to a previous charge of improper conduct in relation to media comments made in October 2009. Therefore Sir Alex Ferguson was ordered to a serve a five-match touchline ban commencing on Tuesday 22 March 2011.”

Manchester’s manager will miss his side’s game against Arsenal, who, with a win over United, would move to the top of the table. He will also miss games against Everton, Fulham, West Ham, and more importantly, an FA Cup semi-final against rivals Manchester City.

Chelsea boss Carlo Ancelotti has come out and defended his rival, claiming that a 5 match ban is ‘too much’.

Atkinson Shows Vidic Red

In his side’s post match interview, Ferguson stated that he was worried from the start about the officials involved in the game, and was always certain mistakes would be made.

”You want a fair referee, or a strong referee anyway – and we didn’t get that. I must say, when I saw who the referee was I feared it. I feared the worst.”

SER Barca Experience! Part 1

James Batchelor is back from his travels and is ready to share with you his Barca Experience!

Over the course of my time in Spain, I was lucky enough to be able to watch a Barcelona game in the biggest stadium in Europe, have a tour of the same stadium, and check out the merchandise they sell at the massive Mega Store!

Here’s how it went-

Walking into the Camp Nou is an absolutely amazing experience, something all football fans should go and experience! Being surrounded by 85,000 people is something I will never forget which added to the fantastic atmosphere. The way the stands are build is quite interesting as they are very steep, making you feel like you could almost jump off the top of the grandstand and land on the field!

The passion of the Catalan supporters is brilliant, to think that you can get 85,000 people to a top team vs bottom team match is something you do not get very often around the world. Not to mention that the Barca Arsenal game was 3 days after! One of the most shocking things of the whole night was the amount of people that smoke in the stadium! To most people this sounds quite odd as you are not allowed to smoke in the majority of stadiums in England, Australia etc. If you looked back in your section of the stand, you could just see tons and tons of smoke disappearing in the sky, not just cigarette smoke….. yes, other substances as well!

Barca tackled this game like a practice match, at times it was quite funny to watch as Barca seemed to play around with their opponents holding on to possesion almost all match, hardly giving Zaragosa any chances. Watching Barcelona play is quite astonishing as all there players are extremely talented. Messi is the most amazing dribbler and watching some of his moves was great except that he fakes to the left EVERY single time (how did the defenders not catch this!). Some of David Villa’s positioning runs are absolutely fantastic and  you don’t usually get to see that on camera. Another thing that caught my intention was that they never play any long balls. Free kicks and corners are always short passes and you almost never see them get a cross off. Overall the game was pretty good and Zaragosa had some breaks aways that could of tied the game 1-1, but besides that Barca should of beaten then 3 or 4-0 with David Villa missing two one on ones and Messi getting very close on a free kick.

Camp Nou Stadium Tour

The next day we were able to get a tour of the Camp Nou and it was very cool (and that’s an understatement)!

 

Heading into the VIP Area.

Player Interview Area

I was able to sneak a picture of the press room which you aren’t allowed to do!

The not so fancy away team locker room! TV’s on the top showing players who have been in this locker room.

The only two massage beds they provide for 18 players on the squad!

The tiny hot or ice tub and 10 communal showers! You can see that the away team really does not get the best treatment. Amazing how Arsenal would be in there the next day!

Walking down the tunnel. Left side for the home team and right side for the away team.

Chapel in the tunnel for the away team to pray that they do not lose so badly.

The view out of the tunnel

Home team bench

Press/Vip Area

Commentators’ Box

Stay tuned to SER for part 2 of the Barca Experience where we head into the FCB Museum, explore the Barcelona MegaStore, and Real Madrid’s MegaStore in the heart of the Madrid!

Nike 2011 New Colorways

It’s been a long time coming, but SER finally have the official images and specs of the latest colorways from Nike (we apologize, but work on Soccer Reviews is very time consuming… and the launch is nigh at hand!). Nike have really struck back at Adidas’ release of the adiPure SL with the launch of the Mercurial Vapor Superfly III along with new colorways for the rest of their boots.

Nike CTR360 Maestri II Elite-

UPPER: Kanga-Lite synthetic leather mirrors the properties of natural Kangaroo leather, while offering durability in an easy to care for upper material. Innovative built-in features like dampening pods and asymmetrical lacing deliver maximum ball control and optimal passing-pace.

INSOLE: High performance, molded sockliner with Poron low profile cushioning delivers great under the foot comfort.

OUTSOLE: Carbon fiber outsole with direct-injected bladed studs for traction on firm, natural surfaces. Carbon reinforced chassis engineered for exceptional energy return and strength. For use on firm, natural surfaces.

Details:

  • Ball Control Elements: yes
  • External Heel Counter: no
  • How Attached To Upper: Injected
  • Insole Removable: no
  • Lacing: Asymmetrical
  • Primary Upper Material: Synthetic
  • Secondary Upper Material: Kanga-Lite
  • Stud Material: PU
  • Stud Shape: Bladed
  • Studs Removable: no
  • Suitable For: Firm Natural Surfaces
  • Weight: 8.8 oz.

Nike Tiempo Legend III Elite-

UPPER: Synthetic KangaLite leather upper is lightweight and durable for unrelenting speed.

INSOLE: High-performance molded sockliner with Poron cushioning and a contoured heel.

OUTSOLE: Carbon fiber outsole with direct-injected bladed studs for traction on firm, natural surfaces. Carbon reinforced chassis engineered for exceptional energy return and strength.

Details:

  • Family: Tiempo
  • How Attached To Upper: Cemented
  • Insole Material: EVA foam
  • Insole Removable: yes
  • Lacing: Central
  • Midsole Material: Poron
  • Primary Upper Material: Synthetic leather
  • Stud Material: PU
  • Stud Shape: Conical
  • Suitable For: Firm Natural Surfaces
  • Weight: 8.2 oz.

Nike Total 90 Laser III Elite-

UPPER: Ultrathin Teijin upper is lightweight and durable. Innovative instep pods ensure even pressure on the ball at impact for accuracy on power shots. Raised swerve fins create friction on instep strikes to increase rate of ball spin.

INSOLE: EVA foam for heel comfort.

OUTSOLE: Carbon fiber outsole with direct-injected bladed studs for traction on firm, natural surfaces. Carbon reinforced chassis engineered for exceptional energy return and strength. To keep the weight low, this version of the Total90 does not have an external heel counter.

Details:

  • Family: Total 90
  • Ball Control Elements: yes
  • Ball Control Type: Swerve fins, Instep pods
  • External Heel Counter: no
  • How Attached To Upper: Cemented
  • Insole Material: EVA foam
  • Insole Removable: yes
  • Lacing: Asymmetrical
  • Primary Upper Material: Teijin microfiber
  • Stud Material: PU
  • Stud Shape: Bladed
  • Studs Removable: no
  • Suitable For: Firm Natural Surfaces
  • Weight: 8.2 oz.

Nike Total 90 Laser III Kangaroo Leather-

Nike designers broke down the biomechanics of striking the ball into specific elements to help them design the ultimate boot for power and accuracy.

Five pods in the strike zone create a uniform contact point for a smoother surface resulting in even pressure distribution. The pods are configured as five separate units that operate as one to remain flexible and fluid.

Advanced shape-correcting memory foam provides a smooth and consistent surface to enhance accuracy when shooting.

Engineered Microfins, ie. small raised TPU fins on a honeycomb panel deliver increased friction with the ball to ensure more swerve. Each small fin is strategically angled and sized to enhance control over ball trajectory, but folds on contact with the ball to accommodate great touch and feel.

The laces have been repositioned to be more asymmetrical for a cleaner strike surface and easier fit and adjustment of the boot.

Reinforcements to the external heel counter and outsole ensure comfort and stability.

UPPER: Premium kangaroo leather for comfort and touch.

MIDSOLE: Molded EVA with poron insert that reduces stud pressure.

OUTSOLE: Lightweight TPU with optimal stud placement for stability and traction.

Details:

  • Family: Total 90
  • Ball Control Elements: yes
  • Ball Control Type: Swerve fins, Instep pods
  • External Heel Counter: yes
  • How Attached To Upper: Cemented
  • Insole Material: Poron
  • Insole Removable: yes
  • Lacing: Asymmetrical
  • Outsole Material: TPU
  • Primary Upper Material: Kangaroo leather
  • Stud Material: PU
  • Stud Shape: Bladed
  • Studs Removable: no
  • Suitable For: Firm Natural Surfaces
  • Weight: 11.8 oz.

Wiki(Boot)Leaks: Mizuno Wave Ignitus II

It looks like Mizuno are getting ready to release the successor of the hugely successful Wave Ignitus in Japan!

The new model looks to be more to Keisuke Honda’s liking as he had his Wave Ignitus 1 boots made with no heel counter and now there is no heal counter being featured of the Wave Ignitus II. This looks like it may reduce the weight of the new boot as the heel counter on the previous model was quite large. Another change on this boot is the size and shape of the Mukaiten panel. The panel on the Ignitus II’s are much bigger and are more diamond shaped. The last change is the cut on the instep as it is straighter compared to being curved like the first model.

Even though at first glance it looks like a small change, I think these boots are quite a bit different to the first model. Mizuno seem to have taken the Ignitus 1 and just improved on it instead of having changed the whole design of the boot.

What do you think of the Mizuno Wave Ignitus II?

Nike Mercurial Vapor Superfly III

It’s finally here! Nike have officially released the much anticipated third generation of the Superfly and SER are the first site to show you the new boot. While we’ve shown you leaked images of the boots for several months now, we’ve got the tech specs that have been shrouded in confusion for months now.

The first thing you would have noticed about the boot is it’s new pattern scheme. This pattern means Nike is keeping up with it’s Visual Science technology, which allow your teammates to judge your speed and stride more accurately.

However the most controversial talking point of the Superfly III is the weight. 235 210 grams (7.4 ounces) is the official weight. This means the Superfly is still over 60 grams heavier than the Adizero Prime.

Nike have changed the angle of the sole. Compared to a 180 degree boot, this newly made angle means that it will be easier to accelerate from a starting position. This is meant to replicate mini starting blocks for you to push off. With the sense stud and studs near the toe of the boot, you’ll have all the qualities of running spikes in the Superfly III.

Nike have retained their Flywire technogy in the Superfly III. This resembles a suspension bridge and can be seen as the skeleton of the boot. This means Nike can have a thin, durable upper to reduce weight (where ever that is).

The usual suspects were heavily involved in testing the boots, including Cristiano Ronaldo, Zlatan Ibrahimovic along with many others. However, you won’t be seeing boot debuts from either of the aforementioned names soon as the Real Madrid talisman is injured and the AC Milan striker is currently serving a three match ban.

While we’ll have more specs and details for you later on in the week, you’ll have to make do with our information and images. But in conclusion, nothing really has changed between the Superfly II and III!

Credit to Unisport.dk for images and information.

The Daily Planet: Torres The Loyal?

In a recent interview with ‘The Mirror’, Fernando Torres revealed that his move to Chelsea was ‘out of loyalty to Liverpool’, and though his decision may have looked selfish, it was his last resort.

Fernando Torres Has Not Been Performing Well Recently
The Spanish World Cup winner finalized the record deal with Chelsea just before the transfer window shut, leaving Liverpool fans heartbroken and angry. It seemed Fernando Torres had made his decision based solely on the money involved (a whopping £50 million), but the Chelsea striker has come out and denied all accusations.

“I did not imagine leaving Liverpool but then the Chelsea train passed by and I had to catch it because of the dream I have of winning. I want to win the Premier League and I felt I had to go. ”

Fernando Torres In An Interview For Chelsea

“I did not want to go to Manchester City or Manchester United. I could never do that, out of loyalty to Liverpool,”

The Spaniard was quick to point out that he had rejected offers from both Manchester City and United, explaining that he would never do that to the fans, however most supporters would agree that a move abroad would have been even better.

Torres may have angered his former club and its fans once again after he revealed his doubts over Liverpool’s chances of bringing home silverware anytime soon.

“We have the chance to win the title and the Champions League. Four weeks ago I didn’t have that and now I feel close to what I want.”

Liverpool Fans Burn A Fernando Torres

“I am away from home but Chelsea gives me the chance to achieve those goals year after year. Over the next 50 years they will be fighting United and Arsenal for trophies.”

However the supporters of the Mersyside club’s supporters shouldn’t be too worried, as the superstar has lost a lot of shine in recent weeks and his latest performances have not nearly been as good as those of Liverpool’s new signing, Luis Suarez.

 

What do you think of Torres’ decision? Let us know in the section below!

Wiki(Boot)Leaks: Under Armour SER Exclusive

SER have an exclusive look at two unreleased boots from Under Armour!

These look like some really good boots from UA with some interesting technology, what do you think?

In Profile: Javier 'Chicharito' Hernández

Chicharito has matured over the last two years, changing his status from a quiet, relatively unknown Mexican striker, to a world-class footballer playing for one of the best clubs on the planet. Regarded by many to be better than most forwards in the Premier League, Hernández is proving to be one of United’s best buys in recent times, and the growing star is hungry for more.

Hernandez Celebrates His Goal

Javier Hernández was born in Guadalajara, Jalisco, on 1 June 1988. His father, who was playing with the Mexican national team at the time, recalls that he never expected his son to make it professionally. At 7 years old, young Javier was playing in a small recreation league, however the next two years brought vast improvements for the promising striker, and the boy soon found himself training with C.D. Guadalajara. Both his father, Javier Hernández Gutiérrez, and his grandfather, Tomás Balcázar, played for Las Chivas, though Balcázar was far more successful, winning 8 championships in 10 years with the club.

A Young Hernandez Next To His Father

Chicharito, or, ‘the little pea’, officially signed for Las Chivas at the age of 15 and immediately started playing for the club’s second team, Chivas Coras. His consistent form with the squad earned him a spot in the U-17 National Team, but injury prevented him from taking part in the tournament, though the team still managed to win the 2005 World Cup in his absence.

Hernandez Scores For Las Chivas

A year later, Hernández made his debut for the first team on September 9, 2006 in a match against Necaxa at Estadio Jalisco. The quick striker instantly won over fans after he bagged his first goal in the derby fixture. Unfortunately, he only played a further 7 games that season.
The next season was less successful for Chicharito, with the 18 year old playing six games. Javier failed to score in any of the games he played that season, but did well to set up others.

Hernández’ last season with C.D. Guadalajara was by far his most successful. The 21 year old managed 10 goals in 11 games, making him the top scorer for that season.

Chicharito Celebrates His Goal Vs MLS All Stars

A scout sent by Manchester United in early 2010 was impressed by the youngster’s ability to score goals in big matches, and the scout convinced Sir Alex Ferguson that Hernández was a good substitute for the injury-prone Michael Owen.

The deal was completed just before the 2010 World Cup, with the two clubs agreeing on a fee of around £7 million. At the time, the number seemed large to most fans who had not even heard of the boy before, but after a successful World Cup, in which he was named fastest player, and a great start to the new season, it soon became clear that £7 million was a bargain for the talented youngster.

Chicharito Scores Against Wigan

Chicharito has already bagged 10 goals in 20 Premier League matches (despite only starting 9 matches), and, with his form improving weekly, the world can expect to see a lot more from the ‘little pea’.

In Profile: Javier ‘Chicharito’ Hernández

Chicharito has matured over the last two years, changing his status from a quiet, relatively unknown Mexican striker, to a world-class footballer playing for one of the best clubs on the planet. Regarded by many to be better than most forwards in the Premier League, Hernández is proving to be one of United’s best buys in recent times, and the growing star is hungry for more.

Hernandez Celebrates His Goal

Javier Hernández was born in Guadalajara, Jalisco, on 1 June 1988. His father, who was playing with the Mexican national team at the time, recalls that he never expected his son to make it professionally. At 7 years old, young Javier was playing in a small recreation league, however the next two years brought vast improvements for the promising striker, and the boy soon found himself training with C.D. Guadalajara. Both his father, Javier Hernández Gutiérrez, and his grandfather, Tomás Balcázar, played for Las Chivas, though Balcázar was far more successful, winning 8 championships in 10 years with the club.

A Young Hernandez Next To His Father

Chicharito, or, ‘the little pea’, officially signed for Las Chivas at the age of 15 and immediately started playing for the club’s second team, Chivas Coras. His consistent form with the squad earned him a spot in the U-17 National Team, but injury prevented him from taking part in the tournament, though the team still managed to win the 2005 World Cup in his absence.

Hernandez Scores For Las Chivas

A year later, Hernández made his debut for the first team on September 9, 2006 in a match against Necaxa at Estadio Jalisco. The quick striker instantly won over fans after he bagged his first goal in the derby fixture. Unfortunately, he only played a further 7 games that season.
The next season was less successful for Chicharito, with the 18 year old playing six games. Javier failed to score in any of the games he played that season, but did well to set up others.

Hernández’ last season with C.D. Guadalajara was by far his most successful. The 21 year old managed 10 goals in 11 games, making him the top scorer for that season.

Chicharito Celebrates His Goal Vs MLS All Stars

A scout sent by Manchester United in early 2010 was impressed by the youngster’s ability to score goals in big matches, and the scout convinced Sir Alex Ferguson that Hernández was a good substitute for the injury-prone Michael Owen.

The deal was completed just before the 2010 World Cup, with the two clubs agreeing on a fee of around £7 million. At the time, the number seemed large to most fans who had not even heard of the boy before, but after a successful World Cup, in which he was named fastest player, and a great start to the new season, it soon became clear that £7 million was a bargain for the talented youngster.

Chicharito Scores Against Wigan

Chicharito has already bagged 10 goals in 20 Premier League matches (despite only starting 9 matches), and, with his form improving weekly, the world can expect to see a lot more from the ‘little pea’.

Nani and Berbatov in Adidas adiPower

Speculation that the Adidas adiPower is on the verge of release has been further increased with two high profile names wearing white out versions of the boots, the two professionals being Dimitar Berbatov and Nani of Manchester United.

We’ve been witnessing a whole host of players sporting unreleased versions of the Adidas adiPower as of late, and the latest players to test the power boots out in training are Dimitar Berbatov and Nani. Barbatov has been a long time Predator wearer, so it’s no surprise that he’d be one of the players Adidas would have testing their boots. However, Nani is notoriously known as a speed boot person, recently making the switch into the regular Adidas F50 adiZero, so it’s a big change of footwear for the winger. The two Red Devils are keeping up the trend of whiting out the boots as opposed to blacking them out, so without further adieu, here are pictures of the two in the unreleased Adidas adiPower. Credit to Mason and Preds7 for the bootspot, and ESPN for the images.

Wiki(Boot)Leaks: adiPower Predator SL Sample and adiZero Prime Sample

Thanks to our friend Yanis Hammiche, we have another SER exclusive to bring all of you guys. Images of sample adiPower Predator SLs as well as a sample adiZero Prime colourway. Let’s dive straight in.

adiPower Predator SL Sample:

We don’t hear very much about the Predator SLs at all, so the exact specs of the boot are uncertain. The main weight cutting measure it looks like adidas is implementing comes in the material of the upper. The regular adiPowers will have the taurus leather upper while these SLs will have a synthetic one. The SLs do have still have  powerspine meaning that the focus is still on power. Despite this though light and power aren’t exactly two words that are normally associated with each other so it’ll be interesting to see how the boots perform.

If you think these look incredibly similar to the SL sample we found on eBay, it is because they are the same boots, the only difference being this time we know who the owner is.

Adizero Prime Electricity/Infrared/Anodized Purple Sample

I don’t know who thinks of these names, but anyways, as promised here are some images of this insanely bright adiZero Prime colourway. These boots look a little different from the ones Jordon showed you but that may be because these boots are samples.

 

That’s all for today. How do you think adidas have reduced the weight of the SLs, and do you think they will be a success? Leave your comments in the section below.

Ryo Miyachi in Nike Mercurial Vapor Superfly III

When players are wearing and testing unreleased boots, you will usually see them in a black out version of the boot with the occasional white out boot being seen as well, but a sight that is rarely seen is a professional sporting the debut colorway of the unreleased boot in a match! That is exactly what Ryo Miyachi of Feyenoord did in his side’s recent match.


The Japanese international who is on loan from Arsenal, was spotted wearing the fluorescent launch colorway of the Nike Mercurial Superfly III in an official match, despite the boot not even being released yet. It certainly puts to bed any doubts we had of whether the leaked images we had published on the site were fraudulent, seeing as the promising youngster is wearing them.

However, it also raises the question of whether the Superfly III’s release date is nigh at hand? We were certainly taken by surprise with the early release of the adiPure SL, so could Nike do the same thing as Adidas in the effort to gain the upper hand over its speed boot competitors?  Thanks to Stefan de Waard for the images along with Eric Luna for tipping us off with the great bootspot. Credit also to Zimbio for the images.

Adidas adiPure SL

This is the lightest adiPURE ever, weighing in at an astounding 7.0 ounces; a full ounce lighter than the Nike Mercurial Vapor Superfly II! SER, despite showing you all the leaked images months in advance, now has all the official details that go along with the Adidas adiPure SL.

The adiPure SL has a full kangaroo leather upper for the ultimate in fit, comfort and ball feel. OneTouch upper construction means for a softer feel, less water uptake, and a more breathable, lighter boot. It also supports any natural stretch of the leather for the best fit, yet keeps consistent properties in wet and dry conditions.

Adidas have stuck with the padded super soft collar for comfort and a snug fit that also comes with the standard adiPure IV.

Ergonomically pre-molded sockliner with cushioning inserts in the heel for additional comfort. X-Static silver threads are also implemented into the boots. X-static is a fiber that is antimicrobial, all natural, heat transfer, anti-static and therapeutic.

Adidas have created this super light leather boot by swapping the standard adiPure soleplate with a full plate outsole with Traxion technology for optimum grip and stud pressure distribution on all surfaces. This soleplate is also featured on the adiZero and adiZero Prime football boots.

As a special and limited edition boot, the adiPure SL comes in special packaging with a shoe bag, cleaning cloth and shoe cream. Furthermore, each shoe is numbered on the heel, making for a more ‘special’ pair of shoes.

Details:

  • Family: adiPURE
  • Insole Material: EVA foam
  • Insole Removable: yes
  • Lacing: Central
  • Outsole Material: Traxion PU
  • Primary Upper Material: Kangaroo leather
  • Stud Material: PU
  • Stud Shape: Bladed
  • Studs Removable: no
  • Suitable For: Firm Natural Surfaces
  • Weight: 7.0 oz.

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